Despite apologising and promising to re-design their bottles and packaging and removing the objectionable images from the website in 2013, Brookvale (New South Wales, Australia) based 'Brookvale Union' brewery's ginger beer is still carrying juxtaposed images of Hindu deities Ganesh and Lakshmi; upsetting Hindus worldwide again. Hindu statesman Rajan Zed, who spearheaded the protest in 2013, calling juxtaposed images of Ganesh and Lakshmi on a beer bottle "highly inappropriate", and then thanked the brewery for apologising and focusing on redesigning the beer; has now asked it to show some responsibility, respect and maturity and understand the hurt feelings of Hindu community. Zed, who is President of Universal Society of Hinduism, in a statement in Nevada (USA), indicated that inappropriate usage of Hindu deities or concepts or symbols for commercial or other agenda was not okay as it hurt the devotees. God Ganesh and goddess Lakshmi were highly revered in Hinduism and they were meant to be worshipped in temples or home shrines and not to be used in selling beer for mercantile greed. Zed urged Brookvale Union to immediately remove the Ganesh-Lakshmi images from the beer label, packaging and website, recall all the beer with Ganesh-Lakshmi images from the market and re-apologise.
